Showing posts with label Netflix. Show all posts
Showing posts with label Netflix. Show all posts

Thursday, January 5, 2012

Doh! The top 10 tech 'fails' of 2011

Doug Gross, CNN Thu December 29, 2011
http://www.cnn.com/2011/12/29/tech/web/2011-tech-fails/index.html
Netflix's short-lived plan to split itself into two services didn't go over so well this year. Qwikster?

STORY HIGHLIGHTS
The highs were high but the lows were lower in the tech world in 2011
U.S. Rep. Anthony Weiner makes our top 10 list for using Twitter to send lewd photos
PlayStation outage, "Duke Nukem Forever" and failed tablets also made the cut
It was a rough year for RIM and its BlackBerry, with a handful of "fails"

(CNN) -- Can't win 'em all, can you?

The highs were pretty high in the tech world in 2011, as new gadgets, updates and advances delighted the masses. I mean, Facebook made a change that most people (so far) seemed to actually like. What are the odds?

But the lows were lower. For every moment of digital bliss, it seemed, there was a clunker of equal or greater magnitude.

So, who are we to not rub salt in the wounds of those who got it oh-so-wrong this year?

In fairness, some of these "Doh!" moments came from folks who had otherwise good years. And nobody, not even perennial tech darling Apple, is perfect. (One hard-working journalist even had to write this very story twice after he accidentally deleted it and was forced to start over. Sweet, sweet irony.).

Sure, tech successes are nice. But these social-media miscues, foot-in-mouth e-moves and other digital duds gave us more to talk about in 2011.

Here are our 2011 "Tech Fails of the Year." Feel free to jump in the comments and let us know what we missed.

Weiner on Twitter

In a crowded and competitive field, former U.S. Rep. Anthony Weiner grabs our "What Were You Thinking?" award for this one.

The congressman (we're staying away from name jokes because ... well ... too easy) was being talked up as possibly the next mayor of New York City when his Twitter account was apparently hacked by someone who sent lewd photos to some of his female followers. That's the story Weiner gave, anyway.

Except, as it turned out, that someone was him.

Many of us gave Weiner the benefit of the doubt in the scandal's opening hours. I mean, what public official would be dumb enough to get raunchy on a platform like Twitter, where anyone who wants to can follow your every tweet?

Turns out ...

He wasn't alone. Comedian Gilbert Gottfried tweeted jokes about the Japan tsunami and earthquake that killed more than 15,000 people. Actor and Twitter pioneer Ashton Kutcher posted a hasty tweet defending Penn State coach Joe Paterno -- before, he says, learning the full extent of the school's child-sex scandal. The resulting backlash even led him to quit Twitter, at least temporarily.

But for so badly misunderstanding the public nature of Twitter, for the whirlwind of lies that followed before he fessed up and resigned and ... yes ... for thinking women like it when you send them closeup pictures of your crotch on the Internet, Weiner earns this bulging "Fail."

Go Daddy's SOPA misstep

When the vast majority of the Web's most active players are against something, and when your livelihood depends on the Web's most active players, it's probably best to either go along or keep quiet about it, right?

Not so for Go Daddy, the Web registrar and hosting company known for its titillating TV ads. In December, the company made the ill-fated decision to come out in support of the Stop Online Piracy Act (SOPA).

Google, Yahoo and Facebook are just some of the Internet heavyweights that have lined up to stop the proposed federal law, which would penalize websites that host pirated content. The bill has come under fire from Web-freedom advocates, who say it could dampen online expression.

Go Daddy, which had submitted testimony to Congress in support of the bill, issued a public statement supporting it -- even doubling down with a stronger statement when the Web backlash began.

Fast forward 24 hours and the company -- which had already earned ire in some quarters for its racy (some might say sexist) TV commercials and its founder's penchant for elephant hunting -- changed its mind amid a rash of defections.

Tens of thousands of domains, including more than 50 owned by Wikipedia's Jimmy Wales, were moved from Go Daddy, and that's before a Reddit-organized boycott planned for Friday. Oops.

'Duke Nukem Forever'

When video gamers wait 14 years for a follow-up to one of their favorite titles, they sort of expect it not to suck. In the minds of many, "Duke Nukem Forever" failed that important test.

First announced in 1997, "Forever" was to be a follow-up to a game that got lots of love for good-heartedly pushing the boundaries of sex, violence and naughty language in the emerging field of shooter games.

It was delayed. And delayed. And delayed. What finally emerged in June hit with a thud.

"At best, it can look a few years out of date; at worst, it is a blurry, stuttering mess," wrote CNN's Ravi Hiranand, in what actually was one of the kinder reviews of the game "Playing the game feels like being thrown back into the mid-'90s, and not in a happy, nostalgic sense."

In a post-"Grand Theft Auto" world, maybe waiting "forever" would have been a better idea after all.

The other tablets

As 2011 dawned, it appeared that Apple had created a thriving new space in personal computing with its iPad.

Beginning in January at the Consumer Electronics Show, a host of competing companies stepped forward with their rival tablets. The Motorola Xoom. BlackBerry's PlayBook. Samsung Galaxy Tab. The HP TouchPad.

One problem: Nobody bought them.

Most of the new tablets, many running Google's Android operating system, came in at roughly $500 -- about the same price as Apple's new iPad 2. And the public showed that at that price, they were happy going with the industry leader.

Some tablets got pulled. Others never made it off the production line. HP had some luck selling TouchPads -- after throwing up its hands and slashing prices to fire-sale levels.

One exception. Amazon may have cracked the code late in the year with its Kindle Fire, a smaller, simpler tablet that, at $199, is $300 cheaper than the least-expensive iPad 2.

Game off at PlayStation Network

When roughly 70 million users lose access to your gaming and entertainment network, it's a "fail."

In April, a hacker accessed account information for users of Sony's PlayStation Network, ultimately knocking the network offline in late April. It wasn't completely restored until early June and some gamers lacked access for weeks.

While getting hacked was bad, some users were even madder after Sony took a week from the time of the attack to let them know what happened.

Another, much smaller, attack happened in October. In the end, it looks like most of the network's fans stuck around -- a fact no doubt aided by multiple blockbuster game releases this year.

iPhones and bars don't mix

Seriously, Apple employees?

No ... seriously?

In 2010, the tech world was aflutter after an Apple employee, reportedly celebrating his birthday, lost a prototype of the unreleased iPhone 4 in a California beer hall.

Tech blog Gizmodo bought the phone, showcased it on their site, and touched off a firestorm that included everything from police raids to legal threats.

Well, at least we know that after all of that, it could never possibly happen again.

No ... wait. It happened again.

Tech blog CNET reported that an Appler left a prototype of the iPhone 4S in a Mexican bar and restaurant in San Francisco.

As our John Sutter wrote: "Here's a theory: Maybe there's some sort of connection between drinking and losing things?"

Netflix-Qwikster

Netflix, the Web's most popular movie-rental service, first rattled some customers by raising prices in July.

Then, in September, the company announced it was, basically, splitting itself in half. Web-streaming video would still come from Netflix. DVD-by-mail rentals would come from a separate company.

Called ... "Qwikster."

Where to start here? Customers who wanted both services complained about having to set up and maintain two different accounts on two different websites. Then there was the new name, which felt dated (Napster and Friendster, anyone?) and like it was spat out by some zany-misspelled-startup name generator.

Oh yeah ... and there was the fact that the "Qwikster" Twitter handle was already owned by a guy whose avatar was a weed-smoking Elmo muppet.

Chris Taylor, of Mashable, questioned whether Qwikster was "the worst product launch since New Coke."

It didn't even last as long as that syrupy mistake. About three weeks later, Netflix announced that Qwikster was dead.

PayPal plays Scrooge

Shutting down a fund to give presents to children in need at Christmas? Sounds like something one-percenter Mr. Potter from "It's a Wonderful Life" would endorse.

But that's essentially what Web-payment titan PayPal was doing before getting popped in the nose by the Internet.

Snarky blog Regretsy, when not mocking regrettable craft projects, has long maintained various charity funds. With the holidays approaching, actress and blog runner April Winchell (who writes on the site as "Helen Killer") announced a fund drive to buy toys for 200 children submitted by community members.

It was hugely successful, meeting its fundraising goal in the first 24 hours. Then PayPal, which was processing the donations, stepped in and froze the fund because it said Winchell used a "Donate" button that's supposed to be for nonprofits only.

The Web wasn't pleased.

Winchell used her popular blog to blast PayPal in less-than-friendly terms. Twitter users and other sites amplified the outrage.

A day later, PayPal said it "recognized our error" and even offered to donate to the fund.

God bless us ... every one.

iPhone 4S battery life

OK ... this one never reached the fever pitch that the iPhone 4's antenna problems did last year.

And maybe it's a sign that, when millions of people buy your product in the first few hours it exists, there are bound to be problems.

Despite not being the mythical iPhone 5, the 4S flew out of Apple stores when it was released October 14. But within hours, users started flocking to Apple's support forum to complain their batteries were running out of juice faster than Herman Cain's presidential campaign.

Apple publicly ignored the complaints for a little over two weeks. Then the company issued a statement saying that "a small number of customers" had complained about the battery and that an update to the phone's operating system was on the way.

As with the iPhone 4 "death grip," we'll call this a modest "fail" wrapped inside an epic win. The battery gripes didn't stop Apple from selling an iLoad of the new phones.

Bad year for BlackBerry

Alas, poor BlackBerry.

Research in Motion's crack-like gadget was once synonymous with "smartphone," effectively ushering in the era of messaging, e-mail-checking and other Phone 2.0 behavior.

But, 2011 wasn't kind.

It's bad enough that the iPhone and the rise of the Androids continue to muscle BlackBerrys out of the limelight. Then the BlackBerry PlayBook, RIM's effort in the burgeoning tablet space, arrived with a thud in April.

The capper, however, was an October outage at a data center that caused users to lose messaging ability in parts of Europe, the Middle East, India, Africa, Latin America and North America. (To their credit, RIM ultimately gave away a pile of free apps to the folks affected).

The outage lasted for several days and was the final straw for some users, who abandoned ship for other phones.

Sunday, October 16, 2011

15 Disastrous Product Launches That Were Quickly Killed

Aimee Groth and Jay Yarow of the Business Insider
10-11-11
http://finance.yahoo.com/blogs/daily-ticker/15-disastrous-product-launches-were-quickly-killed-150326494.html

Monday morning, Netflix CEO Reed Hastings announced that Qwikster is no longer.

Hastings decided to listen to shareholders and consumers and kill Qwikster before even giving it a chance.

Was it the right move?

Netflix shares plunged around 7% Monday while the rest of the market rallied. Investors clearly aren't impressed, but they may just be responding to the company's acknowledgement that Qwikster was a failure. Long term abandoning a bad idea could help the stock.

Plenty of other big companies have abandoned products after disastrous launches. We picked out some of the most quickly cancelled products in history.

Ford Edsel: 3 years

The name "Edsel" is synonymous with "marketing failure." Ford invested $400 million into the car, which it introduced in 1957. But Americans literally weren't buying it, because they wanted "smaller, more economic vehicles," according to Associated Content:

Other pundits have blamed its failure on Ford Motors execs never really defining the model's niche in the car market. The pricing and market aim of most Edsel models was somewhere between the highest-end Ford and the lowest-end Mercury.

It was taken off the market in 1960.

Joost: 2+ years

Joost, originally known as "The Venice Project," was supposed to be a peer-to-peer TV network for the future, invented by the European geniuses behind Skype. The company recruited a rising star -- Mike Volpi -- away from Cisco to become its CEO. It got a deal with CBS. Joost was supposed to reinvent the way we consumed professional video.

Instead, Hulu, a joint venture between News Corp., NBC and Disney became the go-to site for TV episodes-on-the-web.

Meanwhile, Joost had all sorts of problems with its P2P architecture, its bulky software player, its content library, etc. After launching in Sept. 2007, it never took off, with its scraps selling in late 2009.

Coors Rocky Mountain Spring Water: 2 years

This was an interesting experiment in brand extension. Coors Rocky Mountain Spring Water launched in 1990, and didn't fare well. Turns out beer drinkers only want one thing from their favorite label: beer.

HD DVD: 2 years

Sponsored mostly by Toshiba, HD DVD was supposed to become the hi-def successor to the DVD when it launched in March 2006.

But the Sony-led Blu-ray faction ended up winning the format war when Warner Bros. announced it was dumping HD DVD for Blu-ray on Jan. 4, 2008.

About a month later, Toshiba said it would shut down its HD DVD efforts.

Cosmopolitan Yogurt: 18 months

Cosmopolitan made an interesting decision to launch a brand of yogurt in 1999. Needless to say, the yogurt market was already saturated, and Cosmo's readers were content enough reading the magazine.

Pepsi A.M. and Crystal: Both 1 year

In 1989, Pepsi tried to target the "breakfast cola drinker" with Pepsi a.m. It only lasted a year.

In 1992, Pepsi tried again, this time with a clear cola, "Crystal Pepsi." No dice -- it died in 1993.

McDonald's Arch Deluxe: 1 year

In 1996, McDonald's introduced the Arch Deluxe. It was intended to appeal to "urban sophisticates" -- outside of its target demographic. To reach this group McDonald's spent $100 million, which makes it one of the most expensive product flops in history.

Microsoft Bob: 1 year

Microsoft Bob was supposed to be a user-friendly interface for Windows, a project that was at one point managed by Bill Gates' now wife. Microsoft killed it one year after launching it in 1995.

Why?

"Unfortunately, the software demanded more performance than typical computer hardware could deliver at the time and there wasn't an adequately large market," Bill Gates later wrote. "Bob died."

Orbitz soda: 1 year

Although the soda, which looks like a lava lamp, appealed to young kids, it was not tasty (people compared it to cough syrup). It disappeared off shelves within a year of debuting in 1997.

However, Orbitz is still sold on eBay for a premium.

JooJoo: 11 months

In the era of a $499 Apple iPad, an inferior tablet computer that also costs $499 doesn't work. (You may remember this device from its previous title, the CrunchPad.) It came out in 2009 and was gone by 2010.

But JooJoo backer Fusion Garage continues to tinker and it's coming out with another tablet, which will also flop.

Mobile ESPN: 8 months

Mobile ESPN, introduced in January 2006, was one of the biggest flame-outs of "mobile virtual network operators," or MVNOs, last decade, which also included Amp'd Mobile, Helio, Disney Mobile, and others.

The idea was that ESPN would exclusively sell a phone that offered exclusive ESPN content and video, leasing network access from Verizon Wireless. But ESPN only had one phone at launch, a Sanyo device selling for $400.

No one bought it, and ESPN quickly shut down the service, instead providing content to Verizon's mobile Internet service.

Google Lively: 4 months

For some reason, Google thought it had to compete with Second Life in mid-2008, with a virtual world called "Lively," which came out in July 2008. (Except unlike Second Life, Lively was supposed to be sex-free.)

When the economy went down the toilet, those dreams faded fast, and Google quickly pulled the plug by November 2008.

RJ Reynold's smokeless cigarettes: 4 months

In the 1980s, just as all the anti-smoking campaigns were heating up, RJ Reynold's put $325 million into a new product: smokeless cigarettes.

They didn't work, and people weren't buying them -- so 4 months later, they were gone.

New Coke: 77 Days

In the early 1980s, Coke was losing ground to Pepsi. So it tried to create a product that would taste more like Pepsi.

While New Coke fared OK in nationwide taste tests before launching in 1985, it turned out those were misleading.

Coke abandoned the product after a few weeks, and went back to its old formula. It also gave its product a new name: Coca-Cola Classic.

HP Touchpad: 49 Days

After just a month and a half on the market, HP gave up the TouchPad and its mobile OS, WebOS in August.

The tablet was no iPad killer, selling just 25,000 units for Best Buy over the 49 days it was on their shelves.

Where does this put the TouchPad in the pantheon of tech flops? Well, it lasted one day longer than the Microsoft Kin phones, another recent flop.

So it's not the worst flop ever.

And, in fairness to HP, the TouchPad wasn't that bad. It was rough around the edges, but those could have been smoothed in the coming months. It just didn't really do anything better than the iPad, which means it's just like every other tablet out there.

Qwikster: 23 days

In September, Reed Hastings announced that Netflix would spin off Qwikster as a DVD rental business. This move met tons of criticism, and Hastings backtracked on his statement 23 days later.